One of the ways in which you can make money from your dining experiences review magazine is by getting people to advertise on it. So, in this case, you would be selling advertising space. If you do it well enough, it (the sale of advertising space) can actually end up bringing in more revenue than what you get from the sale of magazine. It could eventually get to a stage where the advertising revenue would be enough to sustain the magazine: meaning that from this point, you would be in a position to start giving out the magazine for free, and sustaining it with advertising revenue!
There are two basic ways in which you can get people to advertise in your dining experiences review magazine:
- Through the use of marketing executives: This would entail hiring marketing executives, and instructing them to visit/call businesses that would benefit from advertising in your dining experiences review magazine. So the marketing executives’ brief would be to get such businesses to buy advertising space in the magazine, after which they (the executives) would get to earn commissions. They can visit, call or send persuasive emails to various restaurants, food companies and others, with the objective of getting all those businesses to buy advertising space in your dining experiences review magazine.
- By directly inviting people to advertise on the magazine: So this is where you can have a message on the magazine, inviting people who would wish to advertise on the magazine to do so – and indicating a number they can call to buy advertising space on the magazine.
Of course, people will want to know whether your dining experiences review magazine is legit, before going ahead to buy advertising space in it. It is nothing personal, really. It is just the way you too would want, for instance, to ensure that you are on the getmyoffer.capitalone.com legit system, before going ahead to apply for a credit card there. Similarly, people will want to know where the dining experiences review magazine is based, how long it has been in operation, how huge its subscriber base is… and so on, before buying advertising space in it.